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SUMMER
2008
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PERF-596-B01 Strategic
Planning(3)
A strategic plan is a tool for successfully leading
and managing a nonprofit organization. The plan,
created through group involvement, articulates
what the organization hopes to accomplish and
how it will accomplish it. This course is designed
to make the process of developing and implementing
such a plan do-able and user friendly. Through
lecture and case analysis, students learn how
a nonprofit can successfully develop a strategic
plan. Specifically, students learn how to prepare
to plan, how to select a purpose statement, how
to assess the environment, how to select programs,
how to set long-range objectives (e.g., vision),
how to choose strategies, how to involve key stakeholders
in the development of the plan, and about the
human side of change management.
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PERF-596-C02
Grant Writing for Nonprof Orgs (3)
This course presents the requirements
for planning, designing, and writing effective
grants within the nonprofit sector, moving from
the fundamentals (e.g., what is a grant?) to the
responsively written proposal (e.g., how well
did you write to the criteria?) to the "margins"
of proposal writing (e.g., have you made preliminary
contact with the grantor?) to participation in
a mock proposal review panel (e.g., would you
fund this request?) Students analyze successful
grants to understand the role of narratives, budgets,
work plans, time lines, and organization. Prerequisite:
PERF-673.
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PERF-596-N01L Cultural Policy &
the Arts (3)
This on-line course examines government funding for
the arts and seeks to explain the wide variations
of support that arts organizations receive. Discussions
include federal, state and local agency support, as
well as comparisons with practices in other countries.
A review of advocacy efforts also enables students
to better understand the public debates on arts funding.
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American
University Scedule of Classes
Suggested
Summer 2008 Electives
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SPRING
2008
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PERF-571 Marketing the
Arts (3)
Examines the techniques of audience development
for arts institutions. Basic promotion and public
relations skills. Usually offered every spring.
Prerequisite: permission of instructor.
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PERF-596-002
Governance & Board Development (3)
This course provides conceptual
grounding in the ethical, fiduciary, and legal
functions that boards serve in nonprofit arts
organizations. Students examine the board/CEO
relationship, board assessment, and learn the
best practices of good governance. The course
uses case studies and real-life situations to
understand the roles and responsibilities of board
members and governance structures.
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PERF-596-003 Arts Programming (3)
This course examines the diverse issues of arts programming
from planning and implementation to collaboration
and evaluation, and identifies best practices for
nonprofit arts organizations. The class explores a
broad spectrum of arts offerings such as performances,
lectures, educational programs, and festivals. In
addition, students use hands-on experiences to become
familiar with the administrative issues of programming
including budgeting, labor relations, and resource
management.
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American
University Scedule of Classes |
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FALL
2007
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PERF-570
Survey of Arts Management (3)
Prerequisite: permission of instructor
Wilkerson, M
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PERF-596-004
Selected Topics:Non-Recurring (3)
Cultural Policy and the Arts
Wilkerson, M
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PERF-596-002 Selected Topics:Non-Recurring
(3)
Arts Education
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American
University Scedule of Classes |
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SPRING
2007
Public Relations and Marketing for the Arts (Fishbein)
Financial Management for the Arts (Goler)
Arts Programming (Fishbein)
Governance and Board Development (Laughlin)
Internships (Goler)
Portfolio Seminar (Laughlin)
Thesis/Directed Reading Seminars (Goler)
Click
here for the suggested course listings for Spring 2007! |
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FALL 2006
Study of various facets of management in the arts: contracts,
logistics, organization, etc. Usually offered every
fall. Prerequisite: permission of instructor.
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Examines the techniques of audience development for arts
institutions. Basic promotion and public relations skills.
Usually offered every spring. Prerequisite: permission
of instructor. |
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Aesthetic and critical constructs which apply to the interrelationship
between the performing arts and criticism of them. Usually
offered every spring. Prerequisite: permission of instructor
for non-majors. |
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Topics vary by section, may be repeated for credit with
different topic. Topic areas include:: museum management;
cultural policy; gender, race, and management; audience
development; ethics and board governance; legla issues
in the arts; event management; volunteer management. Usually
offered every term. Prerequisite: PERF-570 or permission
of instructor. |
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Examines the factors most conducive to the financial health
of institutions and ways of obtaining and maintaining
funding. Usually offered every fall. Prerequisite: PERF-570
or permission of instructor. |
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An exploration of major areas of financial management
in the arts including financial planning, grants management,
contributed and earned income, and general administration.
Covers specific case studies and emphasizes interaction
with other functional areas such as finance and production.
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Prerequisite: permission of instructor and department
chair. |
