GOVERNMENT

GOVT-521
Topics in Campaign Management (1)

Course Level: Undergraduate/Graduate

Topics vary by section; may be repeated for credit with different topic. One-credit hour advanced workshops conducted by campaign professionals are offered in areas such as campaign media production and strategy; campaign fundraising; get-out-the-vote; and election analysis. Usually offered every term. Prerequisite: GOVT-110 or GOVT-620, and minimum 2.5 GPA.

GOVT-521
001
GOVERNMENT
FALL 2014

Course Level: Undergraduate/Graduate

Topics in Campaign Management (1)

Big Data and Modern Campaign Challenges

The era of big data is changing the ways modern campaigns coordinate each aspect of voter communication. This course examines how the explosion of information and the channels of communication have both made it harder to get a campaign's message through to the right voters, yet also have become the key to coordinated targeting and communications efforts on campaigns.

GOVT-521
002
GOVERNMENT
SPRING 2015

Course Level: Undergraduate/Graduate

Topics in Campaign Management (1)

Running for Office

This course examines the decision-making process to become a candidate, the rigors of a campaign, and the benefits and potential pitfalls that can befall those that choose public service. Through discussions and presentations with successful and unsuccessful candidates and the political professionals that guide them, students examine themselves to determine if they have what it takes to run, while exploring numerous real-life scenarios of happenings in a candidate's life.

GOVT-521
003
GOVERNMENT
SPRING 2015

Course Level: Undergraduate/Graduate

Topics in Campaign Management (1)

Campaign Leadership

This course focuses on case studies of the campaigns of select candidates for national office. Students examine organization leadership, personalities, processes for handling crises, maneuverability, willingness and capability to embrace new technology, and understanding of the strengths and weaknesses of particular candidates for office. The course gives students a better grasp of how good structure and management leads to good decision making.