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Kogod School of Business

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BS in Business and Entertainment

Unique to Washington, D.C., Kogod's Bachelor of Science in Business and Entertainment degree (BAE) is a four-year program for students with a strong interest in the fast-paced world of entertainment.

The BAE degree gives students a strong foundation of academic and hands-on coursework. It offers a comprehensive, exciting, and integrated curriculum that prepares students for a successful career in the business of film, music, or a related sector. 

Students will complete the Kogod School's AACSB-accredited core business program, an entertainment core, and a specialization track.

The business core provides a broad array of basic business knowledge and skills in areas such as accounting, finance, management, marketing, operations management, information technology, and business strategy.  

The entertainment core focuses on the economic, legal, and business aspects of the entertainment industry, preparing students for work in this competitive arena. 

In completing the entertainment specialization track, students will dive into a particular field of interest within the general entertainment industry. Specialization areas include:

  • Agency
  • Audio technology
  • Music performance
  • Film
  • Self-designed

In consultation with the Program Director, students may also create self-designed specializations. Outside the classroom, students will leverage their academic experience with a for-credit internship, along with membership in the BAE Club and numerous co-curricular experiences.

University Requirements

  • A total of 120 credit hours with a cumulative GPA of 2.00 of better
  • 6 credit hours of college writing* 
  • 3 credit hours of college mathematics or the equivalent by examination 

General Education Requirements*

  • A total of ten courses, consisting of one foundation course and one second-level course in an approved sequence from each of the five curricular areas 
  • No more than 6 credit hours may be taken in the same discipline 

Students should fulfill the General Education Curricular Area 4 requirement by taking ECON-100 Macroeconomics and ECON-200 Microeconomics with grades of C or better (pass/fail grades are not permitted).

Major Requirements

  • A total of 120 credit hours with a cumulative grade point average of 2.00 or higher 

Students must ensure that no more than 66 of the 120 credit hour graduation requirement are taken within the Kogod School of Business.  

IBUS-200 and FIN-200 are considered business courses and may not count toward the non-business course requirement even if they are taken for General Education credit. 

Students must complete 45 of the last 60 credit hours on campus, with a minimum of 15 credit hours of upper-level courses.

  • A total of 75 credit hours with grades of C or better for the major requirements
  • 36 credit hours of business core courses with grades of C or better (pass/fail grades are not permitted)
  • 10 credit hours of entertainment core with grades of C or better (pass/fail grades are not permitted)
  • 12-15 credit hours of an entertainment specialization with grades of C or better (pass/fail grades are not permitted)
  • Students must maintain a minimum cumulative grade point average of 2.0 to be eligible to enroll in business and entertainment courses
  • Students must ensure that no more than 66 credits of their 120 credit hour graduation requirement are taken within the Kogod School of Business.

Course Requirements

Students are responsible for fulfilling university and school requirements following a prescribed sequence. Students work closely with an academic advisor in Kogod to ensure appropriate course sequencing. However, it is the student's responsibility to consult course descriptions to identify course prerequisites and to determine when courses are offered.

General Requirements (14 credit hours)

Students must complete the following courses with a grade of C or better: 

  • ECON-100 Macroeconomics (3) 
  • ECON-200 Microeconomics (3) 

8 credits of math*:

  • MATH-211 Applied Calculus I (4) or MATH 221 Calculus I (4) 
  • STAT-202 Basic Statistics (4) 

Business Core Courses* (36 credit hours)

  • ACCT-240 Principles of Financial Accounting (3) 
  • ACCT-241 Principles of Managerial Accounting (AT) (3) 
  • FIN-365 Business Finance (AT) (3) 
  • IBUS-300 Fundamentals of International Business (C/W) (3) 
  • ITEC-200 The Edge of Information Technology  (AT) (3) 
  • ITEC-355 Production/Operations Management (AT) (3) 
  • KSB-100 Business 1.0 (3) (students not taking KSB-100 in their freshman year take a 300- or 400-level course in its place) 
  • MGMT-201 Global Corporate Citizenship (O) (3)
  • MGMT-302 Entertainment Law (3)
  • MGMT-353 Principles of Organizational Theory,  Behavior and Management (T) (3)
  • MGMT-458 Business Policy and Strategy (C/O/T/W) (3) 
  • MKTG-300 Principles of Marketing (W) (3)

AT = analytical tool emphasis; provides a strong foundation in business analytical software 

C = case analysis emphasis;  provides growth opportunities for students to evaluate cases 

O = oral communication emphasis; assists in the development of oral presentation skills 

T = teamwork emphasis; focuses on teamwork and the importance of interpersonal relationships and communication 

W = written communication emphasis; develops business writing skills, written assignments  account for a significant part of the course grade 

Entertainment Core Requirements* (10 credit hours)

  • ITEC-335 Social Networking, Social Media and Web 2.0 (3)
  • MGMT-301 The Entertainment Industry: Structure and Business Models (3)
  • KSB-391 Internship (1) or 1 credit hour in another approved internship
  • One of the following:
    • MGMT-305 Publishing and Copyright (3)
    • MGMT-304 Protecting the Creative Class in the Face of Technological Innovation (3)

Entertainment Specialization Requirements* (12-15 credits)

Business and Entertainment Students select one of the Entertainment Specialization Tracks below or design a custom track with the assistance and approval of the BAE Program Director. Tracks are 12-15 credit hours. 

Agency Track

  • MGMT-303 Representing Talent (3)
  • MGMT-465 Negotiation (3)
  • ACCT-443 Federal Income Taxation of Individuals & Businesses (3)
  • COMM-301 Public Relations (a prerequisite waiver is in progress)

Audio Technology Track

  • ATEC-101 Fundamentals of Audio Technology (3)
  • ATEC-102 Audio Technology Lab (1)
  • ATEC-201 Digital Audio Workstations (3) I
  • ATEC-202 Digital Audio Workstations (1) I Lab
  • ATEC-211 Sound Studio Techniques (3) I
  • ATEC-212 Sound Studio Techniques (1) I Lab

Music Performance Track

  • PERF-124 Theory I (3)
  • MUS-121 Applied Music Lessons (4)
  • (Various numbers) Ensemble (2)
  • One of the following:  
    • PERF 320 History of Rock (3)
    • PERF-321 Evolution of Jazz and Blues (3)
    • PERF-323 Music History II (3)

Film Track

  • COMM-105 Visual Literacy (3)
  • COMM-200 Writing for Communication (3)
  • COMM-331 Film and Video Production I (4)
  • COMM-382 Writing for Visual Media (3)
  • COMM-434 Film and Video Production II (4) or COMM-513 Producing Film and Video (3)