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COMM-671Media Enterprise I: Establishing the Enterprise (3)
Course Level: Graduate
Provides the fundamental knowledge needed for film and video producers in the non-theatrical market operating as small business entrepreneurs. Establishing a media production company: creating a business plan, basic economics of the media business, finding investors and/or partners, ways of structuring the enterprise, finding and using legal and accounting services, decisions that affect basic overhead costs, taxes, accounting practices, and personnel considerations. Usually offered every spring.