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PERFORMING ARTS
PERF-573
Technology and Marketing the Arts (3)
Course Level: Undergraduate/Graduate
In this course students develop an understanding of how technology and media can be used as tools for marketing the arts. The hands on computer-based course covers Web 2.0, email marketing, direct mail, telemarketing, social media, websites, podcasting, blogging, mobile technology, and other current media. Usually offered every fall.