DIY: Record Company and Music Publishing Operations for
Independent Artists and Writers
This course explores how record companies and music publishing
companies are run, forecast their revenues, and control their
expenses. As a learning lab, students participate in the
operation of Second District Records and ATA Records. Students
also research and investigate resources that are available to
independent artists and writers to exploit their creations
through both traditional and non-traditional companies catering
to the distribution, marketing, promotion and sale of music.
Students also study how the conversion from analog to digital
has changed the landscape for recording artists and songwriters.
Prerequisite: MGMT-301, and MGMT-302 or MGMT-303 or MGMT-305.
Prerequisite: MKTG-300 or MKTG-612 or equivalent or permission
Sustainable Products and Purchasing
Sustainability is now a significant business driver, posing new
challenges to businesses and offering opportunities for
Regulatory-induced and voluntary management initiatives are
stimulating improvements across the entire product lifecycle,
design through the supply chain to end users, and the creation
markets for end of life materials. This course provides students
an understanding of how sustainability efforts impact product
marketing, procurement, and overall product life cycle
course also examines the impacts of these changes on daily life
Prerequisite: junior, senior, or graduate standing.
Water, Power, and Enterprise: Twenty-First Century Solutions
This course explores the social, political, economic, and
aspects of water; the nexus between water and energy; and the
of these forces on enterprise. Through case studies, group
technology tours and meetings with government and business
students learn about global water challenges and develop
frameworks for addressing them. Topics include water reuse and
sustainability, water policy, corporate responsibilities and
strategies for investing in the water sector.
Sustainability Strategy Capstone
This capstone course builds upon previous course work in policy,
society, and business, as students justify specific sustainability
initiatives from a business perspective. Key topics include global
strategic awareness of the business and natural environment, strategic
thinking about the direction of a company, and general management
perspective in envisioning and leading organizational change. Students
learn how sustainability objectives can be incorporated into strategic
planning and implementation of a business.