Students receiving a Graduate Certificate in Digital Media Skills will complete 15 credits of required course work. A grade of “B” or better is required for all courses in the program.
Digital Media Literacy and Skills (3 credits)
Serves as the introduction to the aesthetic, theoretical, and technical aspects of graphics for digital media. Online lectures and homework will introduce students to Adobe Photoshop. Photoshop and Adobe Illustrator are the primary software programs used in the class. Students will be challenged to create effective visual communication designs.
Video for Social Media (3 credits)
The media landscape is evolving at an ever-accelerating pace with new technology being introduced to consume and produce visual media. Just a few short years ago, we were shooting standard definition video onto tape and distributing DVDs. Now we’re shooting HD videos on our phones and immediately uploading them to YouTube. What has changed in the process? And, maybe more importantly, what still remains consistent? This course will explore the new media landscape and, through hands-on production exercises, familiarize students with the tools and techniques that are now available to media producers and their audiences.
Web Development (3 credits)
This course provides an overview of the theoretical structures that guide the design of information on the Internet. Students learn html programming and static site design to create on-line content and a website.
Dynamic Content (3 credits)
Students select and pitch a blog topic in this class then learn XHTML and CSS to create and customize their blogs. Knowing how to publish, modify, and maintain a dynamic publishing platform will be the key learning outcome of the class.
Capstone (3 credits)
The Capstone is the final course in the certificate program. Students work closely with a faculty member to create a short digital media project or website as well as a professional portfolio that highlights the variety of skills learnt in the program. In the past, students in the Capstone class have created projects for clients such as National Geographic. The course also invites a series of guest speakers who are working professionals in the field to share their career experiences during live sessions.
For more information about our graduation rates, the median debt of students who completed the program, and other important information, please visit our website at, www.american.edu/soc/disclosures.