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Leadership


Teresa Flannery

Vice President, Communication

Terry Flannery has worked in higher education marketing for three decades. As American University's first vice president of communication, she established a full communications and marketing organization. Dr. Flannery's team developed the KNOW/WONK campaign to establish AU's distinctive brand position and build support for the university's strategic goals. Since the campaign launched in 2010, the university's yield rate for first-year enrollment, the share of students who identify AU as their first choice, and alumni engagement have all risen significantly. 

Dr. Flannery's oversees AU publications, media and public relations, web communications and digital media, and marketing and brand strategy. She leads a campus-wide committee that redesigned AU's award-winning website, robust social media presence, and mobile access. Her team has redesigned American, the university's flagship magazine, and developed a digital companion to the print edition. 

Before joining AU, Dr. Flannery built a nationally recognized marketing and communications program at the University of Maryland as assistant vice president. She led the team that created the "Fear the Turtle" campaign, which elevated the university's profile internationally and improved engagement with students, alumni, donors, and partners.  

Dr. Flannery serves in leadership roles in several national associations. For the Council for the Advancement and Support of Education (CASE), she serves on the Board of Trustees and chairs the Communications Commission. She has also served as the Chair of the American Marketing Association Symposium for the Marketing of Higher Education, the largest annual gathering of higher education marketing professionals in the world.

Dr. Flannery is a frequent speaker and consultant for higher education institutions and associations. She holds a B.A. in English and a master's and Ph.D. in College Student Personnel Administration, all from the University of Maryland.


Kevin Grasty

Assistant Vice President, University Publications

Kevin Grasty, who joined American University in 1983, oversees UMC’s creative and publishing services, including design, writing and editing, and photography. His team produces print and digital versions of American magazine, the Annual Report, and other university collateral and supports marketing and branding initiatives. Kevin also oversees usage of AU’s official logos and marks. His notable projects have included serving as design lead for the university website redesign, developing new AU Athletics and Blue Crew logos, and facilitating the redesign of American magazine and development of its apps. He is excited about UCM's commitment to push reasonable boundaries to produce creative work that stands out in a highly competitive environment. Kevin has a BFA in visual communications from the Pratt Institute.



Camille Lepre

Assistant Vice President, University Communications

Camille Lepre leads a team responsible for communication strategies that enhance AU’s visibility and reputation. These include media relations, web news, internal communications, web communications strategy, and social media. She provides university leaders with counsel on crisis communications and serves as university spokesperson on institutional issues. While at AU, she has developed and guided the media strategy for VIP events, including two visits by the President of the United States, and the communications strategy for university initiatives. Before joining AU in 2009, Camille spent 20 years leading external, internal, and crisis communications for large corporations and entrepreneurial companies. She has a bachelor’s degree in political science from Cornell University.



Julie Zito

Assistant Vice President, University Marketing

Julie Zito joined American University in 2014 to lead the marketing team, which is responsible for advertising and branding initiatives. With more than two decades of experience as a strategic and creative marketing professional, Julie is particularly proud of her team’s involvement in the “Stand with AU” campaign and the evolution of the KNOW/WONK brand campaign. Her favorite moments at work are when the team has a successful brainstorm that results in new creative solutions. Before transitioning to higher education, Julie spent more than 15 years in entertainment marketing, where she developed campaigns for Animal Planet and Discovery Channel. She has a bachelor’s degree in broadcast journalism from the Newhouse School at Syracuse University.