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Di Wu

Adjunct Instructor School of International Service

Public diplomacy is an increasingly significant part of U.S. foreign policy. Yet it is unclear how U.S. government agencies understand the goals of public diplomacy or differentiate it from other forms of strategic communication. Di Wu’s research seeks to understand how public diplomacy is given meaning by studying the implementation of the U.S. Asia-Pacific re-balance policy. Specifically, Wu investigates and compares how different institutions implement and evaluate programs and, in turn, how this has come to be considered public diplomacy. Using case studies and process tracing, her research not only fills a gap in our understanding of public diplomacy choices but also sheds lights on public diplomacy as an inter-agency practice.

Wu has teaching experience not only as a teaching assistant/instructor for the SIS foundational undergraduate course in IR but has also designed and taught a public diplomacy course in English at Shanghai International Studies University. She is currently the instructor for an SIS online course on Intercultural Communication for Master’s students.


(with Aimei Yang). “China’s public diplomatic networks on the Ebola issue in West Africa: Issues management in a network society.” Public Relations Review, Volume 43, Issue 2, June 2017,345-357 (English).

"Assessing Resource Transactions in Partnership Networks: "US 100,000 Strong Network of Public Diplomacy." Public Relation Review, Volume 42, Issue 1, March 2016, (English).

"Public Diplomacy in the Networked Society: An Analysis on the 100,000 Strong Initiative." International Review, January 2014, (Chinese).

(with Xinbo Wu). “Chinese Political Leadership Transition: An Overview and Assessment,” in Xinbo Wu, ed., East Asian Studies in The Perspective of Regional Integration (Singapore: World Scientific, 2018).

“Power Relations in Development Communication and Public Diplomacy: U.S. and Chinese Practices in Afghanistan,” in James Pamment and Karin Wilkins, eds., New Dimensions in The Politics of National Image and Foreign Aid: Communicating Development and Diplomacy (London: Palgrave Macmillan, Forthcoming).

(with Jay Wang). “Country Image in Public Diplomacy,” in Diana Ingenhoff, Candace White, Alexander Buhmann, and Spiro Kiousis, eds., Bridging Disciplinary Perspectives on The Formation and Effects of Country Image, Reputation, Brand, And Identity(New York: Routledge, Forthcoming).
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  • Spring 2018