MGMT-304 Protecting the Creative Class Course Level: Undergraduate
Protecting the Creative Class in the Face of Technological Innovation (3) Technology changes have dramatically affected the way that consumers interact with entertainment media and content. Students examine these seismic shifts in the creation and distribution of motion pictures, television programming, music, and printed works. Emphasis is placed on P2P file-sharing, streaming of music and the growth of Internet Radio, the Google Book Settlement, and other technological changes that have affected songwriters, recording artists, film and television studios, and other content creators.
- Term: Fall 2018 Regular Term
- Course Level: Undergraduate