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MARKETING

MKTG-551 Marketing for Social Change Course Level: 500-LEVEL Course

Marketing for Social Change (3) This course develops the knowledge, skills, and perspectives to apply fundamental marketing concepts (e.g. customer orientation, segmentation, and positioning) to create beneficial changes in society. Designed for students whose career goals involve working in or with organizations who desire to promote social change, or who are interested in understanding the role and application of marketing beyond commercial gain. Prerequisite: undergraduate: MKTG-300 or MKTG-250; graduate: MKTG-612 or MKTG-632.

MKTG-551-001
Term: Fall 2018 Regular Term
Course Level: 500-LEVEL Course
Course type: Community Based Learning. As a part of this course, students will actively serve with a nonprofit agency or school in the DC area to apply their course knowledge.
MKTG-551-002
Term: Fall 2018 Regular Term
Course Level: 500-LEVEL Course
Restriction: Marketing (MS). Course type: Community Based Learning. As a part of this course, students will actively serve with a nonprofit agency or school in the DC area to apply their course knowledge.
MKTG-551-001
Term: Spring 2019 Semester
Course Level: 500-LEVEL Course
Course type: Community Based Learning. As a part of this course, students will actively serve with a nonprofit agency or school in the DC area to apply their course knowledge.
MKTG-551-002
Term: Spring 2019 Semester
Course Level: 500-LEVEL Course
Course type: Community Based Learning. As a part of this course, students will actively serve with a nonprofit agency or school in the DC area to apply their course knowledge. Restriction: Marketing (MS).