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Photograph of Keith Scully

Keith Scully Adjunct Instructor School of Prof and Extd Studies

Contact
Send email to Keith Scully
Degrees
MBA/MS Georgetown University Economics, B.A. Marietta College

Bio
Divergent global thinking (the ability to connect seemingly unrelated information and ideas); convergent action (the ability to execute on plans and create something tangible); and influential communication (the ability to share knowledge in a coherent, compelling way). CEO - Managing Director of Strategic-Noise Group, helps the world’s most iconic brands like Nike, Starbucks, and Microsoft use digital branding and non-traditional marketing strategies to drive innovative businesses, win new customers, and keep the customers they have earned. An award-winning international subject matter expert, and graduate school lecturer in strategic marketing, leadership, economics, ethics, and sales analytics. Additional recent executive assignments with Surrogate CEO consultants. Executive Summary: leader in strategic global business development, problem-solving, digital/traditional marketing, creative branding, social media, licensing/sponsorship negotiations, merchandising, events management, merchandising, product development, eCommerce, and internal/external relationship building. Accomplishments: Consistent dramatic businesses expansion, organization alignments, new product launch, team development, creative marketing, merchandising, international events/media branding positioning, eCommerce expansion, and licensing/sponsorship's contracting. Senior Executive Positions: Nike, Reebok, Fila, Burberry, Cutter&Buck, Tommy Hilfiger, and Blue Rhino. Consultancies: Nike, Under Armour, US Olympic Committee, New Balance, US Lacrosse, USTA/USOpen, Spartan Race, Hart Skis, A&F, Lands’ End, Eddie Bauer, Microsoft, Starbucks, multiple marketing agencies... Graduate Professor/Subject Matter Expert for business leadership, global strategic marketing, economics, and analytic sales at Georgetown University and Josoor Institute, Qatar University (World Cup 2022). Published multiple global sports marketing, technology, sponsorship, and leadership case studies. Contact: Keith.scully1@gmail.com / 1.443.255.7800 www.linkedin.com/in/keithscully1
For the Media
To request an interview for a news story, call AU Communications at 202-885-5950 or submit a request.

Teaching

Spring 2020

  • SAM-610 Sports Analytics/Social Engag