I was born in Fulton, New York, about 30 miles north of Syracuse. Now I live in De Pere, Wisconsin. Just outside of Green Bay, it has been home for 15 years. In between, I’ve lived in northern New Jersey; Houston, Texas; Clarence and Hamilton, New York; Reston, Fairfax, Sterling, and Vienna, Virginia; and Evanston, Illinois.

There aren’t too many movies about Green Bay, but two worth seeing are The 60 Yard Line about fans who live around Green Bay (though it’s a little exaggerated) and You Can If You Will, a documentary on former Packer Jerry Kramer.

My favorite part about living in Green Bay is everything’s so accessible. No one has more than a 15-minute commute. But the biggest challenges are winter weather and limited flights in and out. I also find that flights entering and leaving Green Bay are often the first ones that airlines cancel. A Green Bay resident can’t live without a good winter coat, boots for the snow and slush, and a nice cheesehead.

A perfect visit includes trips to Lambeau Field and the nearby Titletown District, a 45-acre mixed-use development with restaurants and retail; the 66-year-old National Railroad Museum; the Green Bay Botanical Garden; and Fox River, probably the best walleye fishery in the United States. Green Bay and DC both have distinctive neighborhoods. If I could transport one thing from DC, it would be the National Mall. But DC can keep its humidity.

You know you’re from Green Bay if you say something nice. You know you’re from Green Bay if you wear a parka or thermal underwear in the winter. You know you’re from Green Bay if you eat butter burgers and cheese curds, my go-to spot for which is Hinterland in Titletown.

You might not know that Green Bay is home to Schneider National, the largest trucking company in the US, and is the birthplace of Tony Shalhoub of Monk fame. In my time living there, Green Bay has changed most in the development of its downtown. The biggest misconception about Green Bay and its people is that it’s a tiny town with nothing but cheese and cold weather.

Over 15 years as Packers president and CEO, I’ve been actively involved in football operations and on the business side. This job has given me an opportunity to work in areas that I hadn’t before, particularly with projects like the development of Titletown and investing in the maintenance and upkeep of Lambeau, and I have thoroughly enjoyed that. During my Packers tenure, my proudest moment has been winning Super Bowl XLV in 2010—obviously. I’m also proud of our consistent success. In the NFL, it’s hard to win on a consistent basis, and we’ve put ourselves in a position to do that. We’re also proud of how Lambeau Field—and Titletown, as part of that—has continued to be an iconic stadium in which football fans from across the country want to see a game.

Before I retire in 2025, my goals include winning one or two more Super Bowls—though that’s certainly asking for a lot—and leaving the organization in a good position to continue its success on and off the field. In the next year or two, we’ll complete a major renovation of our football facilities, which will set us up for the next 15 years. We will also update the Lambeau concourse and, for the 2023 season, install brand-new video boards, which are crucial to the fan experience.

When I need to get away, I go to Door County, the Cape Cod of the Midwest, where my wife and I have a lake house and where three of my grandkids live. But my nest is best because it’s a great place to live, raise a family, watch football, and take part in the community. The people here are special.