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Photograph of Kevin Grasty

Kevin Grasty Assistant Vice President for Creative Services University Publications

BFA Visual Communication, Pratt Institute

Favorite Spot on Campus
Bender Arena Section 103, Row: C, Seat: 12
Book Currently Reading
Black Boy Joy
Kevin Grasty joined American University in 1983 as the lead graphic designer for undergraduate recruitment. He manages the integrated in-house creative services team of designers, writers, editors, photographer, production and traffic manager and university communications and marketing administrative unit that support the division’s photography, technology, and customer service support. Kevin manages the creative team that produces the university's flagship publication, American magazine, annual year in review report, undergraduate admissions collateral, priority development and alumni relations collateral, and other high-visibility projects that showcase American University’s incredible story.

He monitors the use of AU’s official logotypes, marks and supports the university’s licensing and trademark program and its partnership with Collegiate Licensing Company (CLC). He advises on creative design strategy related to integrated digital communications, and university marketing and branding initiatives. His notable contributions include: directing the reimagined and redesigned American magazine (print and digital), serving as the design lead for the redesign of, and lead designer of the AU Athletics and Recreation primary and secondary logotypes, and the Blue Crew spirit program logo.

Kevin is excited about UCM's commitment to making an impact by engaging with audiences through thoughtful strategy, effective communication, and compelling creative to build awareness and recognition of American University.

Partnerships & Affiliations

Scholarly, Creative & Professional Activities

Honors, Awards, and Fellowships

2009  Dedicated Service Award – 25 years       

2009  Service to the AU Community – special recognition          for the Web Development Team

2004  Dedicated Service Award – 20 years

1999  Dedicated Service Award – 15 years

1996  University Staff Award for Outstanding Performance

1994  Dedicated Service Award – 10 years

1991  Print Regional Design – WAMU 30th Anniversary logo

1985  Print Regional Design – Grass T Design business card


Media Appearances

Q&A with AIGA-DC April 2014

Honors, Awards, and Fellowships

2014  Dedicated Service Award - 30 years

2019  Dedicated Service Award - 35 years


CASE 2014 Circle of Excellence Grand Gold Award for Magazine Publishing Improvement - American Magazine