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Public Communication


PRWeek Honors MA, BA degrees


Over the past two years, PRWeek Magazine gave SOC's MA in Strategic Communication (2013) and SOC's BA in Public Communication (2014) the second-highest honor in the Best PR Education Program of the year category.

What is Public Communication?

It’s at the heart of our economy, society, and politics. Studios use it to promote their films. Politicians use it to get elected. Businesses use it to burnish their image. Advocates use it to promote social causes.

It’s a field built on ideas and images, persuasion and information, strategy and tactics. No policy or product can succeed without a smart message targeted to the right audience in creative and innovative ways. The ability to communicate this way – to communicate strategically – is what our programs are all about.
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Video: SOC's Strategic Communication MA

SOC Public Communication at American University promo

Check out the video that helped land us a slot in the Top 5 PR Programs in the nation, according to PRWeek Magazine.

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Strategic Communication Handbook 2013-2014

View Handbook (PDF)